And what the eff is it trying to tell me?

We can’t optimise our way out of everything…

What’s something that a little voice inside you says you can’t have?

Next time someone’s behaviour (including your own) really confuses you, ask yourself this question…

It can be hard to determine if a particular behaviour is always and inherently problematic. So here’s another way to look at it…

And why is it so hard to say?

Forget New Year, New You. Let’s work with what we’ve got…